Logitech Creative

Controller

Timeline

10 Weeks

Sponsor:

Logitech

Role:

Industrial Designer

Year:

2026

One grip and more to do.

what could Logitech design to help
solo entrepreneurs (creative professionals) thrive?

A micro-learning platform built for creative professionals who spend more time hunting for content than actually learning — and a full research study that shaped every design decision.

Creative professionals

,who are they?

They simultaneously are the maker and the manager of their business.

They do real creative work (design, edit, build) and also handle the business side (client calls, admin, planning), often in the same afternoon.

Creative professionals

A day across four workspaces

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(INSIGHT) the set up breaks up when…

User: Creative professional

Pain points

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User: Creative professional

Criteria

OBJECTIVE STATEMENT


To design an affordable, portable shortcut device that lets solo creative professionals carry a consistent, personalized set of physical controls across every environment they work in.

Market Reasearch

White Space

Sketching

brainstorming & ideation

Sketching

mood board,

Editor

Illustrator

Modeler

Editor

Illustrator

Modeler

Email: kimzamuro@gmail.com

(678) 437-2358

LinkedIn: Eber Zamudio

Get in touch